Business context
Keep your business name, location, products, prices, and voice ready for the next task.
AI WORKFLOWS FOR SMALL BUSINESS
Small businesses.
More possibilities.
Praxenn is an AI software startup building practical workflows for small businesses and lean teams. Our first product turns business information into marketing drafts, review steps, and publishing plans.
MVP in development · Try the templates without signing up.
PRAXENN / WORKFLOWProduct concept
01 / BUSINESS CONTEXT
Your business, in context.
ProductsPricesLocationBrand voice
Drafts grounded in your inputBlog · Social · Listings · Short video · Promotions
Review & approveA human checks
Plan & recordInform the next step
A diagram of the workflow. Users review and publish content themselves.
Founded2026.08.31
Wonju, South Korea
Halla University startup supportKRW 10 million
Program support for idea development
Product stageMVP in development
Public prototype available
ABOUT PRAXENN
Practical AI,
for people running a business.
Our vision is to make useful AI workflows accessible to businesses without dedicated AI teams. Starting with local businesses in Wonju, we are turning recurring work into reusable software.
BUILT FROM FIELD EXPERIENCE
From hands-on work to reusable software.
Founder Kyunghoon Jang has worked in local hospitality and small-business marketing. Repeatedly collecting business information, checking copy, and organizing publishing schedules shaped the problem Praxenn is working to solve.
Founded in Wonju on August 31, 2026, Praxenn is building a product that lets business owners keep their context, review outputs, and reuse their work.
Kyunghoon JangFounder & CEO · PRAXENN
OUR FIRST PRODUCT / LOCAL MARKETING OS
One business profile.
A connected marketing workflow.
A workspace designed to reduce repeated briefings and the need to start every piece of content from scratch.
Drafts for five channels
Prepare drafts for blogs, social media, business listings, short videos, and promotions.
Review and approval
Compare drafts with the supplied information, review flagged wording, then edit and approve.
Planning and learning
Record publishing plans, posting status, and results such as views, enquiries, and bookings.
A human stays in control
The public prototype supports templates, rule-based checks, approval records, a calendar, and manually entered results. AI features require a demo access code. Work is saved in this browser, and content is published manually.
The bakery example uses public business information. It does not represent measured customer results. The prototype interface is in Korean.
COMPANY PROGRESS
Moving from an idea
to our first product.
Halla University Anchor Program
2026년 2차년도 딥테크向 기술창업자 육성 아이디어 구체화 지원사업
Idea development support for deep-tech entrepreneurship · 2026, Year 2
The Korean title above is the official program name.
10 millionKRW in program support
Praxenn was selected for this program, received KRW 10 million in support, and has started developing its MVP.
Funding type: startup program support for idea development
- 2026.08.31
Praxenn founded
Established as a software business in Wonju, South Korea.
- Support secured
Selected for idea development support
Developing the product with support through Halla University’s Anchor program.
- Now
MVP development and public prototype
Building the core flow from business context to drafts, review, approval, and records.
- Next
User validation and stronger AI workflows
We plan to refine usability through user feedback, integrate the Claude API, and evaluate output quality.
BUILDING WITH AI
Understand the business.
Produce work people can review.
We plan to integrate the Claude API for context understanding, drafting, and review assistance.
Understand business context
We plan to structure product details, prices, audiences, and writing requirements from business profiles and supplied material.
Draft for each channel
We are designing generation workflows that use the same business context across different channels and goals.
Assist human review
Our goal is to flag inconsistencies, missing details, and claims needing verification so a person can make the final decision.
Current implementation & plans
The current public AI demo uses OpenRouter. Claude API integration is planned and is not yet the engine behind the public demo. Our development priorities include human approval and evaluation of quality, cost, and latency.
QUESTIONS & ANSWERS
A few useful details
Is the product available today?
We are developing the MVP and offer a free public prototype. Production scope and pricing will be decided after user validation. We are not currently accepting payments or paid subscriptions.
Who are you building for?
We are starting with small businesses and lean teams without dedicated marketing staff, including local cafés, bakeries, and hospitality businesses that need to organize their information and recurring marketing work.
How can I try the AI features?
A demo access code enables drafting and review suggestions with free models through OpenRouter. Contact us for access. Templates and rule-based checks work without a code. Free-model requests may fail because of availability or usage limits.
How is prototype data handled?
Profiles, drafts, approvals, plans, and results are saved in this browser without cross-device sync. With your consent, AI requests send the required input through our server to the AI provider. See the prototype data policy for details.
LET’S BUILD SOMETHING USEFUL
Let’s make AI useful
in everyday business.
Get in touch for a demo, product feedback, or collaboration.